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The The Power Business Awards celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
Emerging Female Social Media Influencer
Spotlighting a rising female social media influencer building an engaged audience
About this category
Emerging Female Social Media Influencer spotlights a woman in the early stages of her influencer career who is building an engaged, loyal audience fast. Her content is authentic, consistent and distinctive, and brands and followers are starting to take notice. Judges look for growth, engagement and the potential to become a leading voice.
Eligibility
- Open to women-identifying content creators active for less than three years, or with under 100,000 followers
- Any platform, including Instagram, TikTok, YouTube, LinkedIn and X
- Content must be original and created by the nominee
Judging criteria
- Growth: audience growth over the last 12 months
- Engagement: likes, comments, shares and community interaction
- Content: originality, quality and consistency
- Potential: brand partnerships and future direction
Qualitative criteria
- Authentic voice
- Creative and consistent
- Responsible and positive online presence
- Builds genuine community
Metrics
- Follower growth and engagement rate
- Reach and impressions
- Brand collaborations
- Standout posts or campaigns
Additional criteria
- Analytics screenshots or links should be provided
- Content must comply with advertising disclosure rules
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